Internet & Wireless Economy


Patents available for sale or license relating to core technologies in the E-Commerce, Web Services, and Location-Based Services spaces.

E-Commerce

Several of the techniques and methods described in the patents included here directly relate to maximization of revenue or profit in the e-commerce industry, which covers the trading or sale of products and services over computer networks, generally understood to refer to the Internet. These include:
  • Dynamic pricing technology, which calculates and presents the optimum price for each individual user based on parameters such as location, past purchase history, browsing history, estimated income, etc.
  • Avoidance of cart abandonment, which prevents sales lost towards the end of the order / checkout flow through enhanced UI/UX or targeted promotions
  • Localized product search, which identifies and offers products at locations physically near the user
  • Product display, which chooses products for display and arranges them on the screen or in the UI/UX based on past user preferences, and
  • Inventory management, which automates and optimizes the inventory process, streamlining supply for both intermediaries and end purchasers
These technologies work together to help improve the financial metrics of major e-commerce providers by presenting users with products they are more likely to need or want, thereby intelligently incentivizing them to complete a purchase and maximizing the price they pay to the seller.

Web Services

Not all Web Services run on traditional e-commerce revenue models. Many notable companies do not directly monetize products or services, instead monetizing their users by selling ads or access to user data. For these companies, long-held metrics like average order value, cost per acquisition, and customer lifetime value are de-prioritized for metrics such as click through rate (what percentage of users click on a displayed ad), document views (the number of times a unit of content has been viewed), unique, return or repeat visitors (how many individual users visit a site, and whether they come back), and visit duration (how long a user stayed). For this business model, maximizing the number of ads served is central to revenue and profit growth. To that end, providing services that support consistent user engagement with the site and its contents and interaction with other users is a key strategy in growing ad revenue.

The rapid growth in proprietary and exclusive commenting systems on content sites ranging from traditional news media to video hosting or audio sharing underscores the importance of keeping users within a site’s sphere. The key technology in the Web Services subset aids greatly in this endeavor. Document annotation systems allow users to quickly and easily mark-up and edit various content with their opinions, comments, etc. Properly-executed, this can vastly increase repeat visits, both for the purposes of engaging with additional or new content or for the purposes of continuing interactions and sharing opinions with other users.

Document annotation systems also enhance usability in many stand-alone knowledge and content management systems, including web editing tools.

Location-Based Services

A number of important innovations in this set of patents fall within the domain of location-based services (LBS), which is a class of services enabled through the use of location information about a user or a particular set of users. Location-based services can be generalized into two overarching categories: Locating Methods and Applications. Locating Methods are the underlying technology used to locate a user such as GPS, WLAN, RFID, and beacon technology. Applications define the usage of the location information and include services such as navigation, targeted advertising, social media, and geofencing. Many apps used in mobile devices take advantage of transceivers (e.g. GPS, WiFi, 4G, Bluetooth) built in to enable location-based services as part of the app’s core feature.

The patents selected for this offering largely relate to the applications segment of location-based services, although certain patents also intersect with technology related to locating methods.

Key Technologies


RFID-enabled direction signage: directs individuals or groups of individuals through environments (e.g. shopping malls, hospitals, supermarkets, museums) using various wireless and RFID technologies. Recent work at the University of Nebraska explored use cases in hospitals and emergency rooms, a use case that has been demonstrated publicly by Identity Group, which unveiled a digital wayfinding system for hospital campuses in 2010.

Wireless positioning and location systems: offers enhanced location accuracy in mobile and other devices by using signals from various wireless base stations (e.g. Bluetooth, BLE, Wi-Fi). Many cell phone manufacturers offer devices that utilize Assisted GPS (A-GPS), Wifi-based Positioning System (WFS) or Hybrid Positioning System (XPS). Most recently, positioning and location systems have begun to feature Bluetooth scanning as well. Additionally, several other companies (e.g. SkyHook, Mozilla, Combain, etc.) support wireless location and positioning with databases or other software services.

Haptic feedback: provides non-auditory and non-visual signals to alert a user to desired navigation or guidance instructions. Haptic feedback is an innovative feature of several smartwatches and other devices and continues to be a consistent area of research at universities worldwide.

Intellectual Property Summary

For your convenience and review, we have provided a sample of selected patents from our portfolio.

U.S. 8914261 Systems and methods for employing automated data analysis to define zones for device placement in an operating environment Indoor navigation
U.S. 8849618 Method and apparatus for determining placement of devices based on a building layout Indoor navigation
U.S. 8830512 Systems and methods for detecting a location of an image forming device using mobile device localization LBS for printing
U.S. 8738456 Electronic shopper catalog Catalog generation
U.S. 8571920 Optimal list-price mechanism design for multi-level device click-through in targeted print or electronic communication Dynamic pricing
U.S. 8499335 Online home improvement document management service Document management
U.S. 8467990 Method for setting the geolocation of a non-gps enabled device General LBS
U.S. 8442861 Multi-dimensional price determination Dynamic pricing
U.S. 8429001 Limited lottery insurance Alternative pricing mechanisms
U.S. 8423910 Knowledge gathering methods and systems for transforming product descriptions into process networks Product customization & ordering
U.S. 8412592 System and method for locating products in association with productivity and cost information Localized product search
U.S. 8412567 System and method for computerized sales optimization Cart abandonment
U.S. 8344892 Personalization of event participation in mobile neighborhoods Targeted ad
U.S. 8260655 Price optimization with robust learning constraint Dynamic pricing
U.S. 8046002 Apparatus for broadcasting real time information to gps systems Targeted ad
U.S. 7958444 Visualizing document annotations in the context of the source document Document annotation
U.S. 7844864 Location based notification system LBS for printing
U.S. 7844749 Localization key and corresponding methods LBS for printing
U.S. 7706578 Image compilation production system and method Image capture
U.S. 7613648 Method and apparatus for enhancing the business and engineering communication between supplier and a buyer E-commerce relationship management
U.S. 7375634 Direction signage system Indoor navigation
U.S. 7042391 Mobile device and method for determining location of mobile device Geofencing
U.S. 6405178 Electronic commerce enabled purchasing system Inventory management
U.S. 6320496 Systems and methods providing tactile guidance using sensory supplementation Navigation
U.S. 6279014 Method and system for organizing documents based upon annotations in context Document annotation

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